Enrich Rewards Its Members With Up To 50 Percent Off Redemption Rates
Malaysia Airlines’ loyalty programme, Enrich, will be bringing more value for its members with a promotion in conjunction with the launch of its new accrual and redemption chart starting 16 February.
Malaysia Airlines’ Vice President for Loyalty Programmes, Khairul Nisa Ismail said: “Enrich is offering up to 50 percent off redemption rates on selected destinations. That’s just the start. We will continue to announce exciting promotions as part of Enrich’s engagement and reward to all our loyal members.”
For members who find themselves short of a few miles to redeem tickets to their preferred destinations, Enrich allows members to top up the difference using the Cash + Miles option. Members only need a minimum of 1,000 miles to use this facility.
With the introduction of the new chart, Enrich aims to continue delivering a competitive and rewarding loyalty programme in line with the needs of its members and global best practices.
“The revisions are reflective of industry trends, members’ needs, and frequent flyer programs offered by other airlines. We will continue to monitor members’ feedback to ensure Enrich offerings continue to be ahead of, if not on par with, global industry benchmarks,” Khairul Nisa added.
For more details on the new chart and FAQ, click on the attachments. For more information on Enrich, please visit malaysiaairlines.com